We, (together “Light In The Box”, “us”, “our”, or “we”), use cookies and other similar technology on our platform. This Cookie Notice informs you about our use of cookies and similar technologies and our contact details in case you have any questions concerning this Cookie Notice.

This Cookie Notice applies to our platform on If we collect your personal data via cookies and similar technologies, our Privacy Notice applies accordingly. Please find our Privacy Policy here.

We may change this Cookie Notice from time to time. At all times, we will publish the up-to-date version on our platform.

You may give or refuse your consent to the use of various categories of cookies that are not strictly necessary, , you can manage cookies by clicking “Cookie Manage” . You have the option to withdraw your consent at any time. We cannot guarantee that our platform will function properly if you do not accept certain cookies; some functions may be lost or that you may not see certain pages at all.

1. What are cookies and similar technologies?

Cookies are small and simple text files that are stored on your computer or mobile device when you visit our platform. 'Similar technologies' falling under the generic term 'cookies' also include local objects (sometimes called flash cookies), web beacons, pixels, browser fingerprinting technologies or any technology that stores or accesses information on the user's device.

2. Which cookies do we use?

We use first and third party cookies. First party cookies are cookies set by us. Third party cookies are cookies placed by a domain different from our domain. This means that someone other than us places these cookies. Please refer to any third party's privacy policy for more information on their processing of data collected through third party cookies. We distinguish between the following types of cookies we use on our platform:

(i) Strictly necessary cookies

We use these cookies for the sole purpose of carrying out or facilitating the transmission of a communication over an electronic communications network; and they are strictly necessary to provide you with the service you requested. Therefore, these cookies cannot be turned off; otherwise some technical functionalities are not able to operate properly. These cookies enable that you can access and use our platform and ensure a proper performance, security and functionality of our platform. No consent is required for the use of essential cookies.

List of Strictly necessary cookies

# Cookie name Lifetime Cookie used
1. _cust 400 days First Party
2. sid 30 days First Party
3. SRV 365 days First Party
4. local 30 days First Party
5. sessionkey 30 days First Party
6. AKA-WWW-LITB-ORIGIN 30 days First Party
7. RT 7 days First Party
8. cm 365 days First Party
9. PIM-SESSION-ID session First Party
10. dc_gtm_UA-*******-* relational First Party

(ii) Analytical cookies

These cookies are used to conduct research on user preferences, to estimate our audience size and to improve our platform. These statistics give us more information on which products we should recommend and how we should develop and improve our platform and its security. Based on this research and analysis, we are able to provide our services and a better platform. These analytical cookies are third party cookies set by third parties, such as Google, which are different from our domain that you are visiting. All information these cookies collect is aggregated and therefore anonymous.

We use Google Analytics, an internet analytics service provided by Google (“Google”) on our platform. For more information on the privacy practices of Google, please visit: ,, Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics, available at:

List of Analytical cookies

# Cookie Name Lifetime Cookie used Who serves these Cookies
1. _ga 365 days Third party Google Analytics
2. _gid 30 days Third party Google Analytics

(iii)Targeting cookies

These cookies record your platform visit, the pages you have visited and the links you have followed to provide you with the most relevant information based on your browsing history. These cookies may be set through our site by other companies who may build a profile of your interests and show you relevant advertisements on other sites. If you do not allow these cookies, you will experience less targeted advertising.

List of Targeting cookies

# Cookie Name Lifetime Cookie used Who serves these Cookies
1. gcl_au 90 days Third Party Google
2. uetsid 1 days Third party Bing
3. uetvid 365 days Third party Bing
4. _fbp 30 days Third party Facebook
5. MUID 365 days Third party Bing
6. uid 365 days Third party Criteo
7. t_gid 365 days Third party Taboola
8. _pin_unauth 365 days Third party Pinterest
9. cto_bundle 365 days Third party Criteo
10. ts 365 days Third party RTB House
11. IDE 365 days Third party Google
12. _rtbh.uid 365 days Third party RTB House
13. u 365 days Third party RTB House

3. Your options

If you do not want to store cookies on your computer you can adjust your browser settings. You can also adjust your settings to the extent that your browser refuses all cookies or only those from third parties. You can delete cookies that have been placed. You will have to adjust the settings for each browser and computer you use. How to adjust these settings differs per browser. Click on one of the below icons to proceed directly to the manual of your browser or, if necessary, consult your browser's help function.



Internet Explorer 


4. Questions

If you have any questions about this Cookie Notice, our Privacy Notice or our data processing activities, you can contact us via